10 Habits for Successful Digital Publishing

Effective mobile publishing can add a tremendous level of value to consumers and, in the meantime, give organizations of all kinds the opportunity to: Drive revenue directly or indirectly, often in a profitable way. Reduce the cost of publishing and distributing content (especially when compared to print). Lift the fog on how target audiences consume […]

The Beginner’s Guide to Smart Content

For decades technical writers and technical publishers have reaped the benefits of XML to lower the cost and effort associated with creating, managing and reusing content across multiple output formats. Now, with the introduction of Smart Content, business users and subject matter experts can easily adopt XML in order to keep up with consumer demand […]

Lufthansa Cargo Attracts Customers, Partners and Enthusiasts with HTML5 Apps

Enabling sales teams with accurate, up-to-date and engaging content can be a struggle, even (and perhaps especially) for the world’s largest global companies. With a sales force and customers distributed all around the world, a huge fleet of aircraft and a range of services, how does a leader in airfreight communicate with its most valuable […]

Gilbane 2014: Content and the Digital Experience

Hit the ground running after the Thanksgiving holiday by attending Gilbane 2014: the conference dedicated to content and creating engaging customer experiences. Quark CTO Dave White will be onsite and available at the Quark booth, will speak on a panel about multichannel publishing technologies and will host a special lab to showcase Quark Author. If […]

IBM Insight: Content Strategies for High-value Customer Communications

If you plan to be in Las Vegas next week at IBM Insight, be sure to stop by booth #832 where the Quark Software team will demonstrate effective content management strategies for high-value customer communications. High-value customer communication can include mobile and tablet content, product datasheets, investment research reports, standard operating procedures and governmental polices […]

Could Now be the Time for Research Product Innovation?

Regulatory change is driving new approaches in asset manager research procurement process and in turn, the technology of the research that serve them. A process begun in the UK has evolved into a global debate about research funding. The final act in this saga may be pan-European legislation (due in 1Q 2017) that vastly transforms […]