The Dynamic Publisher- Your Source for Dynamic Publishing News

Issue 1- September 2008

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IDC Identifies Trends Contributing to Dynamic Publishing

IDC, a global information technology market research firm, identified a couple of trends related to and influencing dynamic publishing. These include the growth in internet users (and where they get their content), and where organisations will publish content over the next two years.

Web Growth: Total Unique Worldwide Internet Users

We are approaching 1.4 billion internet users this year.

Graph shows worldwide internet users rising from just over 1 billion in 2006 to nearly 2 billion projected by 2012.
Source: IDC Digital Marketplace Model and Forecast, Version 1.0, May 2008

Pressures: Consumers Demand Convenience

Where Organisations Will Publish by 2009

Emerging publishing channels graph shows that the web and print are largest, but web services, mobile devices, syndicated services, and podcasts are not far behind.
Source: IDC, "The Future of Content Applications Revisited: A Survey of market Readiness and Technology Trends," Doc # 210145, January 2008

In This Issue

Case Study

Dynamic Publishing Process with QuarkXPress Server Boosts Marketing Operations

Communications agency Pepper uses QuarkXPress Server to manage its brands and channel marketing campaigns — generating significant savings in time and money.
Read more

Trends

IDC Identifies Trends Contributing to Dynamic Publishing

IDC, a global information technology market research firm, identified a couple of trends related to and influencing dynamic publishing.
Read more

Events

IFRA 2008
October 27 - 30, 2008
RAI
Amsterdam, Netherlands
More information...