Marcia KadanoffMarcia Kadanoff is the CEO & Founder of Open Marketing, a company that goes beyond your website with content marketing and inbound marketing. Her company focuses on generating leads and tangible results for architects and designers, cause-related businesses, and technology companies. Contact her at email@example.com or on twitter @openmk.
By Marcia Kadanoff:
Dynamic Publishing and Search. Do it wrong and it won’t be pretty.
Historically, search engines have either ignored or punished publishers of dynamic content. Ignorance is bliss. Back in the day, it was common for Google and the other search engines to skip over pages that were produced dynamically. So if your page included a Session ID number or “?” as part of its URL – your [...]