Recent Posts

Publishing Dynamic Product Catalogs

by JoAnn T. Hackos As a technical information-development professional looking for opportunities to expand dynamic publishing to the enterprise, don’t overlook product sales catalogs. Product sales catalogs provide a great opportunity to demonstrate the value of single-sourcing content, integrating with purchasing databases, and automating the publishing process. Enabling sales personnel to assemble catalog copy to [...]

Understanding Content Conversion: Unfortunately, There’s No ‘Easy’ Button

By Mark Gross, President, CEO, Data Conversion Laboratory Data Conversion Laboratory, the company I founded, has been doing document conversion for thirty years and every once in a while I still get asked from someone I haven’t seen in a while “are you still doing that?” or “isn’t there software that does all that?” The [...]

What is Dynamic Publishing, Anyway?

It would seem a straightforward assignment: defining the term — dynamic publishing — that is the primary focus of this online publication. But, as I quickly discovered in my quest to help establish a common vocabulary, my task was far more complicated than I originally realized. As it turns out, there are subtle variations in [...]

Introducing TheDynamicPublisher.com Version 2.0

by Scott Abel, The Content Wrangler It’s hard to deliver the right information to the right people at the right time in the right format and language, increasingly, on a menagerie of mobile devices that seem to pop up faster than daisies after a good rain — especially if you rely on traditional publishing techniques. [...]

Digital Omnivores Create Demand for Cross-platform Strategies

If there’s one thing we can count on, it’s that the desire for digital content consumption is not a fad; it’s here to stay. comScore recently studied the effect of the increased demand for digital content in a white paper they released titled Digital Omnivores: How Tablets, Smartphones and Connected Devices are Changing U.S. Digital Media [...]